Member Monday: Website Content and Landing Pages: Improving Quality for SEO and SEM

Presenter: James Burton, President, Gig Strategic, LLC

Whether you manage your business's website or someone else does, here are some tips to improve your presence. We will answer questions such as: "What pages should I have on my website?" "What content should I add to my site?" "Do I need a blog?" I will also share how the landing page and content impact your Search Engine Optimization (SEO as well as PPC (SEM).

James Burton is a professional, experienced digital marketer and the Founder and President of Gig Strategic LLC. He has worked with countless local businesses as well as several Fortune 500 companies to build successful digital marketing strategies. He has personally managed millions of dollars of digital ad spend across multiple online channels. He has enjoyed 10 years of providing actionable solutions and building lasting, meaningful client relationships. He has a vast understanding of the digital marketing space and is passionate about helping small business owners achieve their business goals. James has been published in leading blogs and Dossiers with RKG, now Merkle, a leading digital l marketing agency and speaks locally to educate business owners on how and what to do when it comes to online marketing.